RealCareer Entrepreneurship

RealCareer Entrepreneurship is a business management role-playing scenario that delivers in-depth business, marketing and finance concepts.

The simulation showcases students' understanding of:

  • Pricing strategies
  • Marketing budgets
  • Product quality
  • Sales channels
  • Production levels

Simulation highlights:

  • Allows students to start a company, select products to research and sell, and introduces production and sales issues.
  • Requires students to complete particular tasks before moving on in the simulation.
  • Teaches students about product launches and responding to market and competitor demands.
  • Dynamic environment means unlimited simulation outcomes!

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